In January 2006, my wife and I purchased a set of Dry Cleaners. The seller required that we change the name within six months. So, we needed to come up with a name. We decided to use our daughter’s middle name, Tate, but we wanted a slightly different ‘look’. We contacted Ron Singleton of 1 Ton Design Inc. and gave him the following to work with: a sketch of what our daughter thought ‘Mr. Tate’ should look like, the idea that he should look professional and friendly, and we wanted to incorporate an old Black Iron.
Ron took just a few days and came back with a logo we were very excited and pleased with. We felt it depicted exactly the image we were looking for. Over the course of the next few months, our customers reinforced our thoughts. Some of the things we heard from our customers:
- Your Logo is wonderful. It makes me want to bring my clothes here because
Mr. Tate is friendly and professional looking.
- We almost didn’t come in because we were sure this was a franchise. Your
Logo is so professionally done.
- Love the logo – Mr. Tate reminds me of an English Butler.
In addition, we heard from several Advertisers that the Logo was easy to work with. The fact that it could be enlarged and reduced simply was something they were very happy about. Also, the Logo looks good in Black and White or Color.
In summary, Ron took a little bit of input from us and came up with the perfect Logo. One that depicted exactly what we were hoping for.
Regards,
Scott Stoner
Mr. Tate’ Cleaners
